New
competitive advantage, value proposition
03/03/2014

Creating Your Market Game Changer for Competitive Advantage

When the world is filled with apples, how can your business become an orange?  In the universe of modern business, getting your name out as a recognizable and trusted expert within your industry is the main task facing CEOs, CMOs, and Vice Presidents of Sales or Business Development.  Standing out in...
More
crisis management, crisis response
The United States Navy Seal program develops warriors on the battlefield par excellence.  These are men who are the very best at dealing with crisis management situations that most of...
More
LinkedIn prospecting, LinkedIn networking
In my conversations with CEOs about business development, the topic of LinkedIn will invariably arise, with mixed opinions.  Some top executives tell me that their best salespeople use LinkedIn all the time to seek...
More
lead generation, sales contact list
New business development, defined as new customers that are actually buying your products and services, is the lifeblood for most businesses, at least those that are trying to grow....
More
sales analytics, sales science
The story of Moneyball, General Manager Billy Bean’s use of analytics to create a continually competitive baseball team in Oakland on a shoestring budget, is famous in business circles as...
More

Get in touch