When the world is filled with apples, how can your business become an orange? In the universe of modern business, getting your name out as a recognizable and trusted expert within your industry is the main task facing CEOs, CMOs, and Vice Presidents of Sales or Business Development. Standing out in...
The United States Navy Seal program develops warriors on the battlefield par excellence. These are men who are the very best at dealing with crisis management situations that most of...
In my conversations with CEOs about business development, the topic of LinkedIn will invariably arise, with mixed opinions. Some top executives tell me that their best salespeople use LinkedIn all the time to seek...
New business development, defined as new customers that are actually buying your products and services, is the lifeblood for most businesses, at least those that are trying to grow....
The story of Moneyball, General Manager Billy Bean’s use of analytics to create a continually competitive baseball team in Oakland on a shoestring budget, is famous in business circles as...