Federal Business Strategy: The Technology Market Tool Box
This is the third in a series of articles on how technology companies, startups and mature, can create and implement […]
The Innovation Funding Opportunity Track, Part 1
This is the fourth in a series of articles on how tech startups and seasoned Federal contractors can find early
Government Contracting – 5 Indicators The RFP is Wired
The following is from my colleague Jennifer Schaus’ series of webinars on Government Contracting, helping Federal contractors find and win
LinkedIn Prospecting Done the Right Way
In my conversations with CEOs about business development, the topic of LinkedIn will invariably arise, with mixed opinions. Some top
Creating Your Market Game Changer for Competitive Advantage
When the world is filled with apples, how can your business become an orange? In the universe of modern business,
Committing Nicheocide: 3 Signs It’s Time to Kill Your Niche Market
All good business leaders these days know that developing a niche market strategy is critical to growing deep business development
Going Vertical: Discovering Target Markets That You Can Succeed In
Business leaders are increasingly trading in their shotguns for laser-sited sniper rifles. You may think I’m talking about a clever
Sales Analytics: Making Sales a Science
The story of Moneyball, General Manager Billy Bean’s use of analytics to create a continually competitive baseball team in Oakland
Selling Technology to Executives: Making the Complex Actionable
We’ve all seen sit-coms showing nerds at Star Trek or Lord of the Rings Conventions, laughing at the esoteric, inside-baseball,
Tech Startups – How to Assess Your Federal Business Fit
This is the first in a series of articles on how tech startups can pursue and win Federal Government business.